Our Mission

So... you're curious about who is behind AuntFlo? ❤️‍🔥🩸

After finding out that 1 in 3 women in Australia experience Period Poverty, Ash, a young woman from SA decided to take matters into her own hands. And so, AuntFlo was born and created with women in mind. 

After listening to friends, family and eventually customers' feedback, she designed undies that offer women the chance to feel confident and secure in their leak proof undies. AuntFlo has changed the period game. 

This young Adelaide woman had a clear goal in mind. Build a like-minded community of women looking out for women. A place to seek period advice, comfy period solutions, and a place to truly make a difference.

AuntFlo was born with a passion to help girls. Since it was created, AuntFlo has connected with Share The Dignity, an Aussie organisation that identified a genuine need to provide vulnerable women in our community with essential sanitary products. After finding it was reported that these women were often forced to choose between buying food to eat, or buying expensive sanitary items to get through their periods, Share The Dignity was born. Now, they have provided over 4 Million packets of pads and tampons and over 800,000 essential filled handbags to women across Australia. 

We are now proudly supporting Share The Dignity, by donating a portion of AuntFlo profits to vulnerable women in Australia.